Bakersfield ASSP Chapter Meeting – June 2026

Topic: Influencing to get Buy-in from the C-Suite

Safety professionals often struggle with the perception of safety as a “cost center” rather than a driver of business value. To gain executive buy-in, you must bridge the communication gap between technical safety requirements and the strategic priorities of the C-Suite. In this session, James Boretti—a seasoned business owner and board consultant—shares proven strategies for engaging executives by speaking the language of the business.

Participants will learn how to frame safety initiatives as investments that improve operational efficiency, reduce hidden costs, and protect long-term financial sustainability.

Key Discussion Points:

• The Executive Mindset: Understanding how C-Suite leaders think differently about risk, performance, and resource allocation.
• Framing the Business Case: Moving beyond compliance to demonstrate how safety adds to profits and enhances productivity.
• Quantifying the Unseen: Using financial motivators, such as calculating the number of “units sold” required to cover claim costs, to drive action.
• Overcoming Communication Bottlenecks: Becoming the conduit that aligns safety goals with the organization’s mission to build respect and trust.

Speaker: James Boretti, CSP, President/CEO of Boretti, Inc.

James Boretti, CSP, is the CEO and President of Boretti, Inc., a firm specializing in professional safety and health solutions. With over 30 years of experience, he has served as a Regional Vice President for the ASSP and is a frequent speaker on the intersection of safety and business efficiency.

Registration:

RSVP to membership@bakersfield.assp.org.

In Person Breakfast at Hodels from 7:00-8:45am. 

$20 per person – Cash/Check/Credit/Debit (Member or Guest)
$10 ASSP Emeritus
$5 ASSP Student Members

Walk ins Welcome